Mr. Ning Xu is the General Manager of Social Commerce in Xiaohongshu and is responsible for the social commerce platform based on social community content. This platform completes the closed cycle from content to transaction and helps consumers discover and purchase good products from all over the world.
Prior to joining Xiaohongshu, Mr. Ning Xu worked for The Boston Consulting Group for many years, focusing on strategy and operations in high tech and Internet consumer market. He helped many companies form and carry out China consumer strategies, and he is very experienced in areas relating to new consumption.
Mr. Ning Xu graduated from Harvard Business School with a Master of Business Administration (MBA) degree, and from Tsinghua University with Bachelor’s and Master’s degrees in Engineering.
