Eric Lee joined BlackDragon in July 2018 as Chief Operating Officer, and is responsible for the development and the expansion of BlackDragon’s business while also leading the sales, marketing, media and operation teams to provide innovative Martech solutions to all of its customers.
Eric is a digital native with more than a decade of working experience in Taiwan, US and China. Before joining BlackDragon, Eric was the Head of Platform Partnership for Greater China and Korea, at Google Inc.; leading programmatic buying and performance marketing, Google Ad Exchange, and strategic partnership developments for top clients. Prior to joining Google, he led the digital media strategy in China and Hong Kong for Chanel. Eric has also previously worked at MEC Interactive (a WPP media group agency) leading their Shanghai digital initiative.
As a JD proprietary marketing solution platform that offers digital marketing solutions within JD.com’s exclusive online marketing data capacity, BlackDragon is an integral part of matching advertisers with their target audience. BlackDragon has already built a country-wide partnership within mainstream media, data service companies and media agencies to successfully provide digital marketing solutions to renowned companies across various industries including electronics, appliances, baby products, and apparel.